Motory Group Privacy Policy

Effective Date: August 26, 2026

Motory Group sales (“Motory Group,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal and financial information. This Privacy Policy describes how Motory Group collects, uses, protects, and discloses information obtained through our website located at https://motorygroup.com/ (the “Site”), as well as through in-house credit applications, vehicle trade-in evaluations, and related pre-owned auto sales services.

U.S. Federal Financial Privacy Notice (Gramm-Leach-Bliley Act Notice)

Because Motory Group offers in-house financing, federal law requires us to inform you how we collect, share, and protect your non-public personal financial information.

What Personal & Financial Information We Collect:

  • Social Security Number (SSN) and Date of Birth
  • Income, employment history, pay stubs, and banking information
  • Driver’s License details and proof of residency
  • Credit history, credit scores, and payment records
  • Vehicle trade-in information, vehicle history, and insurance details

How We Share Financial Information: As a direct in-house lender, Motory Group collects and processes your financial information internally to underwrite, service, and collect on your auto loan. We share your non-public financial information only as permitted by law:

  • For our daily business purposes: To process your credit application, service your loan, maintain your account, report to credit bureaus, or respond to court orders and legal investigations.
  • For our marketing purposes: To offer our used vehicle inventory, refinancing options, and related dealership services to you.
  • We DO NOT share your information with non-affiliated third parties to market their products or services to you.

What Information We Collect on Our Website

  1. Standard Automated Usage Data: During routine browsing, we do not collect personally identifiable information. We collect non-personal information such as IP addresses, browser types, domain names, referring web pages, access times, and device data through cookies and tracking software to measure Site activity and improve user experience.
  2. Voluntary Personal & Financial Submissions: When you request a vehicle quote, schedule a test drive, request a trade-in appraisal, or complete our online credit application, we collect the personal details you provide (e.g., name, address, phone number, email) along with sensitive financial information necessary to evaluate your in-house financing request.

How We Use Your Information

We use the information collected on our Site for the following purposes:

  • Evaluating and processing your in-house credit application and establishing loan terms.
  • Servicing your account, processing payments, and managing vehicle titling/registration.
  • Evaluating vehicle trade-ins and appraising pre-owned vehicle inventory.
  • Communicating with you regarding your inquiries, appointments, loan updates, and promotional offers.
  • Satisfying federal, state, and local regulatory requirements for motor vehicle sales, legal compliance, and tax reporting.

Information Sharing with Third Parties

We do not sell or rent your personal information. We share your information only under the following limited circumstances:

  • Credit Reporting Agencies: To evaluate creditworthiness and report payment performance on your in-house loan to major credit bureaus.
  • Service Providers: With trusted technology, hosting, data management, and software vendors who assist us in operating our Site, managing inventory, or servicing loan accounts. These parties are contractually prohibited from using your data for any purpose other than providing services to Motory Group.
  • Website Analytics (SmartPixl): This Site uses third-party monitoring software to improve overall service quality. You may opt out of SmartPixl data collection by visiting https://smartpixl.com/Unsub/unsub.html.
  • Legal Compliance & Protection: When required by subpoena, court order, law enforcement inquiry, or applicable state and federal laws, or to enforce our legal rights and protect dealership property.
  • Business Transfers: In the event of a merger, acquisition, sale of dealership assets, or portfolio transfer, customer records may be transferred to the successor entity in accordance with applicable laws.

TCPA & Florida Telemarketing / SMS Consent

By submitting your phone number on an online inquiry, credit application, or contact form, you expressly consent to receive telephone calls, automated messages, and text messages (SMS) from Motory Group regarding your credit application status, test drives, vehicle availability, account reminders, and sales updates.

  • Consent is not a condition of purchasing any vehicle or obtaining a loan.
  • Standard message and data rates may apply.
  • You may opt out of receiving promotional text messages at any time by replying STOP to any text message received.

Cookies & Tracking Technology

We use cookies, web beacons, and similar digital technologies to recognize returning visitors, remember online application progress, analyze web traffic, and tailor your browsing experience. You can disable cookies through your internet browser settings; however, disabling cookies may impact certain interactive features on our Site.

Data Safeguards & FTC Compliance

In compliance with federal standards (including the FTC Safeguards Rule), Motory Group maintains physical, electronic, and procedural safeguards designed to protect your personal and non-public financial information. Online applications containing sensitive data (such as Social Security Numbers) are encrypted using Secure Sockets Layer (SSL/TLS) technology. Access to non-public financial information is strictly restricted to employees who require it to process your application or service your loan account.

Your Access & Data Rights

You may contact us at any time to:

  • Review what personal data we have collected about you.
  • Request corrections to inaccurate or incomplete personal information.
  • Opt out of receiving future promotional emails, calls, or text messages.
  • Request deletion of personal data, subject to mandatory record-keeping requirements imposed on motor vehicle dealers and direct lenders by state and federal law.

Changes to this Privacy Policy

Motory Group reserves the right to revise this Privacy Policy at any time. Any changes will be posted directly to this page with an updated “Effective Date.” Your continued use of the Site following the posting of an updated policy signifies your agreement to the revised terms.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our in-house financial privacy practices, please contact us at: privacy@motorygroup.com